Prada Debuts Spring/Summer 2025 Menswear Collection in Milan

Photo Credit: Marco Lessi/PRADA

MILAN, June 17, 2024 (V SHADES) - The Prada Spring/Summer 2025 Menswear fashion show took place on June 16, 2024, at the Deposito at Fondazione Prada in Milan. The event showcased Prada's latest menswear collection, highlighting the brand’s innovative approach to fashion and beauty.

The collection featured a blend of traditional tailoring with contemporary styles, reflecting the brand’s commitment to modernity and elegance. Attendees observed a variety of outfits that incorporated classic silhouettes with avant-garde designs, exemplifying Prada's ability to merge timeless fashion with forward-thinking trends.

Prada Beauty played a significant role in the show, with skin preparation and makeup application designed to enhance the natural features of the models. Lynsey Alexander, Global Creative Makeup Artist for Prada Beauty, used a range of Prada skincare products to create a flawless look for the models.

Skincare Routine Highlighted by Prada Beauty

Alexander began the skincare routine with the Prada Augmented Skin The Essence, a dual-function toner and micro-peel essence that refines skin texture and preps it for subsequent skincare steps. Following this, she applied Prada Augmented Skin The Serum, a cream-to-water formula aimed at evening and refining skin tone. The skincare routine was completed with Prada Augmented Skin The Cream, which is designed to strengthen the skin barrier and provide a smooth, translucent radiance.

To finish the look, Alexander used the Prada Reveal Foundation for a naturally diffused finish and Prada Balm to moisturize the lips, resulting in a natural, matte appearance.

Product List

  • Prada Augmented Skin The Essence

  • Prada Augmented Skin The Serum

  • Prada Augmented Skin The Cream

  • Prada Reveal The Foundation

  • Prada Balm

Prada's Spring/Summer 2025 Menswear collection and the accompanying beauty routine underscore the brand’s emphasis on innovation and quality in both fashion and skincare.

Learn more at www.Prada.com

Source: Prada Beauty via PR Newswire

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