Volvo Car Canada Partners with Fashion Brand for Campaign Inspired by New EX30

Volvo x SSENSE ● Photo Credit: Volvo Car Canada Ltd.

TORONTO, June 14, 2024 (VSNewsNetwork.com) – Volvo Car Canada has launched an exclusive campaign for its new fully electric Volvo EX30 in collaboration with global fashion brand SSENSE. The campaign, which highlights the vehicle's versatility, features a series of high-fashion looks inspired by the EX30's advanced design and technology. The campaign is captured by Canadian photographer Norman Wong, known for his work in fashion photography.

According to the company, this initiative represents a unique blend of automotive innovation and high fashion, showcasing the synergy between Volvo Cars and a leading fashion retailer. The campaign aims to illustrate the concept of a fashion carpool, presenting numerous looks that reflect the aesthetic and technological sophistication of the Volvo EX30.

The campaign includes a diverse cast of creative talents such as artists, designers, models, and creators. Some of the featured individuals include Spencer Badu, Jeremy Joo, Isabel Okoro, Mich Mao, Lauren Armstrong, Josh McIntyre, Tre Akula, Austin Banks, David May, Jacqueline Ashton, Dani Roche, Emmanuel Uddenberg..

For more information about the campaign and the Volvo EX30, visit https://www.volvocars.com/en-ca/l/volvo-x-ssense/

Source: Volvo Car Canada Ltd. via GlobeNewswire